Writing

Since my first taste of journalism in 1999, I've been hooked on writing to inform targeted audiences. Most recently, my professional focus has been on: in-depth articles, copywriting for websites and advertising, editorial duties, and content and social management roles.

Where applicable, I enjoy adding a light-hearted bent in a way that draws the reader in –often with a healthy dose of self-deprecation. My favorite pieces to write make complicated subjects easily digestible, and entertaining if the opportunity is appropriate.

As a photographer, videographer, and designer, I live for pieces where I can put my media creation abilities to use.

 
 

Outdoors


"Trail Magic: Four NYC Hiking Trails to Explore This Summer"

I spent the summer of 2017 writing and editing for 57hours, a startup whose goal was to get New Yorkers into the outdoors by listing guided outdoor adventures. My primary mission was to review these guide adventures, and generate listicle-type content with outdoors opportunities for NYC.

Related:
"'Eat These Toothpaste Berries': A Wilderness Survival Skills Lesson Review"
"Riding the River: An Upstate Kayak and Cycle Trip Review"
"The Art of Getting Lost: A Wilderness Navigation Course in NJ"

 

Travel


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"Visa to Ill: Sick in a Foreign Country"

In 2015, I decided to take a work sabbatical and travel the world. I started a travel brand and blog called brb,traveling. The goal was to document the trip's most interesting stories and experiences.

Related:
"Waitomo Caves: The Fault & Near Stars"
"How We (Sort Of) Jumped From a Skyscraper and Lived"
"Mobile Blogging with Squarespace and Sony's RX100-M3"

 

Tech / Mobile


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"Think Vertical When Creating a Mobile Business Strategy"

In addition to writing the company's initial knowledge-base content, I also wrote mobile industry supporting articles for Shoutem, a DIY mobile app startup. The company's content mission was to educate app makers on best-practices, store submission processes, and product releases.

Related:
"Why App Download Numbers Don't Matter"
"Creating a Push Notification Strategy"
"Publishing Your App With an iOS Developer Account"